Creative programs
Live virtual programs for dynamic female founders, creators, and mothers to connect, exchange ideas, and shape work and lives that reflect their deepest values and aspirations.

Becoming
January 16 - March 18, 2025
Step into the next chapter of your business—fully aligned with who you’ve become, deeply connected to the people you’re meant to impact, steadfast in your values, and renewed in your purpose.
You’ve evolved. Now it’s time for your work to rise with you.

Step into Becoming
Becoming is a journey to integrate your identity, personal narrative and authentic self into a refreshed brand experience — one that resonates deeply and elevates how you share your work with the world.
In this journey, you’ll let go of aspects of your work that no longer align with the woman you’re becoming in order to integrate fresh approaches, while receiving the support needed to make impactful shifts in your brand positioning, business strategy, and career goals—creating a soulful path to lasting success and fulfillment.
Embark on a gentle reinvention.
Like ocean waves steadily reshaping the shoreline, the currents of time and life’s milestones have transformed the foundation of who you are. You’re no longer the person you were when you began your business or career. Stepping boldly into this new season means challenging old patterns, uncovering what’s ready to emerge, and reconnecting with your purpose. It’s about releasing perfectionism, self-sacrifice, and fear—creating space for the truest expression of who you are today.
Becoming is for you if…
You lead an established business, ready to embrace its next chapter of growth with clarity.
You’ve established a solid foundation for your business, and now it’s time to amplify its reach and impact. This next chapter isn’t just about growth—it’s about honing your vision, aligning your brand with your evolution, and embracing a leadership role that embodies your distinct perspective and expertise.
You stepped back from your career, paused; and now it’s time to return with fresh purpose.
You chose to step away, prioritizing family, growth, or rest. In doing so, you’ve gained valuable insight into yourself and connected more deeply with your true essence. Now, you’re ready to return with renewed energy and vision, reimagining your next career move or business chapter to align with the person you’ve become and the future you’re excited to create.
You’ve reached a level of success, yet you’re yearning for more meaningful connections and a sense of deeper fulfillment.
You’ve achieved success in your career or business, but now you crave something deeper. You’re longing for more than just external achievements. What you seek is a purpose that goes beyond the daily grind, a meaningful connection with those you serve, and a work that truly inspires you. You want to build a legacy rooted in passion and authenticity. This next chapter is about nurturing those connections and creating a path that feels as fulfilling on the inside as it appears on the outside.
You’re looking for a trusted sounding board and a supportive space to elevate your work.
You’re a lifelong learner, always seeking spaces where your ideas can flourish. Feedback is essential to your process, and you crave a trusted environment to refine your work. You’re looking for a supportive group where you can prepare a new offering, plan for the future, and be challenged to step into the most authentic version of yourself alongside others who inspire you.
How it works
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Twice a week, you'll participate in group sessions. The first session of the week will focus on a key theme designed to help you advance your goals and growth, with a Q&A at the end. The second session offers a collaborative space to share the work you've done on that theme and receive valuable feedback from the group.
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Each week, you'll engage in an at-home practicum based on the theme of the week. This hands-on homework is designed to help you integrate the session's insights into your business or personal development. You’ll reflect, experiment, and apply the concepts in a way that feels authentic to you. This practice allows you to take tangible steps forward while deepening your understanding, preparing you to share your progress and gain feedback during the collaborative group session.
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You’ll have access to VOXER voice messaging for personalized 1-on-1 support with Kaley. Whether you’re looking for guidance, encouragement, or a fresh perspective, you can ask questions and get thoughtful, tailored responses to help you stay focused and uncover your own answers. You can also share your work via email for written feedback. Plus, there’s a group chat app where you can connect and collaborate with others. With these open channels, you’ll have the support you need to develop with confidence.
What People Are Saying
“Kaley draws out the heart of my work — the space she held inspired me to keep going and create more every single time we met.”
— PAOLA U
“With the foundation you've helped lay, I am ready to move forward with confidence, knowing that I'm on the brink of something truly remarkable.”
— JESSIE C
“In all my years of entrepreneurship, Kaley’s mentorship has been one of most clarifying, foundational, and supportive investments I've made for my business. The aspects of my brand that I have established with Kaley’s guidance have been an anchoring point.”
— ZOË P

Program Schedule
Opening Session
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Week 01
Week 06
Group Introductions
Self-Transformation Map
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Week 02
Life Views and Work Views
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Week 03
Odyssey Plans
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Week 04
Week 05
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Week 07
Week 08
Closing Session
Story Brand: Part I
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Story Brand: Part II
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Campaign Design: Part I
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Campaign Design: Part II
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Content Creation
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Group Presentations
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Meet your guide
KALEY ISABELLA SINGH
Hi, I’m Kaley — a brand strategist, designer, and coach living in Los Angeles. For over a decade, I’ve helped women reconnect with their true selves, align with their purpose, and create clear, resonant spaces for their message and vision.
The Becoming program emerged from my own journey through the profound shifts of big life changes. In 2024, I changed careers, got married, and became pregnant with my first child — all within a year. Taking a pause for personal growth, I returned to work realizing I wasn’t the same person I’d been. I’d evolved. I saw the need for a space where women can breathe new life into their businesses and reclaim their ever-evolving narratives as leaders.
Becoming is that space. It’s where we redefine how we see ourselves and share our work with the world. As women balancing so much, we thrive when our work aligns with who we are. When it doesn’t, we feel unfulfilled and disconnected from our potential. Becoming is a chance to reconnect, realign, and build businesses and brands that truly feel like home.
"She remembered who she was and the game changed." – Lalah Delia
Becoming isn’t just about business growth—it’s about connecting your true self with your brand. We see growth as evolving your work in alignment with your changing identity and the intuitive sense of where to go next.
INTROSPECTIVE
Becoming is a journey inward, not just about outward achievement. Through deep introspection, you’ll reflect on who you are, what you truly want, and how to align your personal growth with your professional goals. This self-awareness creates a foundation for meaningful, transformative changes that reflect your truest self.
INTUITIVE
In a world focused on data and logic, Becoming invites you to trust your intuition. Business decisions and brand creation are deeply tied to your inner knowing. By tapping into it, you’ll uncover solutions that feel right and empower you to lead authentically and sustainably.
INSIGHTFUL
You’ll gain valuable insights and enhance your skills in brand positioning, communication, and leadership through practical exercises and meaningful discussions. By integrating self-reflection with actionable strategies, you’ll evolve both personally and professionally, creating a balanced and impactful path forward.
LIFE DESIGN
Unlike other programs that center solely on work, Becoming emphasizes life design as a discipline and practice. Using proven techniques from life design experts, we’ll guide you in creating a vision that integrates your personal values, aspirations, and lifestyle. This approach ensures your business aligns with the life you want to live, fostering a sense of fulfillment, meaning, and balance in everything you do.
How we’re different
COMMUNICATIONS
How you communicate your work is as vital as the work itself. In Becoming, we focus on honing both your verbal and visual communication skills—whether it’s the way you speak to clients, position your brand, or convey your values through design. Clear, confident communication, in both language and visuals, strengthens your connection with your audience and ensures your message resonates with the people who matter most.
Brand marketing
A strong brand isn’t just about a logo or marketing materials—it’s about the connection your brand creates in the hearts and minds of your audience. In Becoming, we help you shape or refresh your brand experience and offerings to align with your evolving identity and resonate deeply with your target audience. Through simplified, accessible brand marketing techniques and campaign design, you’ll learn to broadcast your message with authenticity and clarity, ensuring your brand stands out for all the right reasons.
“I would highly recommend this program. It's the best investment I made in myself and my visions this year!”
— VICKY S